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The ROI of Business Continuity

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Business continuity professionals are often asked what the return on investment – or ROI – of business continuity really is. Is it worth the investment, both time and money? Learn tips to gain organizational buy-in so your company is well prepared. 

If you have no business continuity plan in place when a disruptive incident occurs, but your biggest competitor responds to the incident effectively using their own business continuity plan, how will that impact your bottom line and customer base?